the Toronto Maple Leafs, and the Toronto Raptors. Mastercard Canada asked us to help them do something special to commemorate the moment.
 

We came up with an idea for an activation that would give fans a piece of memorabilia that was just as unique as their experience on the night of the game. We created limited-edition team-specific designs that could be screen printed on to a t-shirt, and patches that could be added to just about anything, and set up the activation in the Scotiabank Arena on game nights.